Our support & training academy.
To us, support means something different.We recognise that the difference between good support and great support is often the difference between an ‘okay’ business and an outstanding one. Support means different things to different people. That’s why we’ve built a dedicated support programme and training academy that really makes a difference.
A brand that feels like family.
92% of our franchise offices are family-run.
We know first-hand how lonely it can feel starting out in business when you're on your own. When Sarah and Manuel founded CareYourWay back in 2005, they had no one to lean on — no guide, no support, just their own determination. That’s why we’ve made it our obsession to make sure no franchise partner ever feels that way. We're not just here to coach and mentor you, but we're here to stand beside you, to cheer you on, to celebrate the wins and to walk the journey with you, every single step of the way.
The CareYourWay Academy.
The CareYourWay Academy was built over nine months of focused development, working closely with leading franchising advisors to create the most supportive and practical programme possible.
It’s an 18-month academy by design — because training needs to show up when it’s actually needed. The first six months are all about intensive pre-launch training, laying strong foundations with extraordinarily close mentoring to get the business functioning. The following 12 months offer in-depth post-launch support, delivered at the pace your business grows. After all, there’s no point teaching someone how to run a £500,000 operation before they’ve even opened their doors.
The ongoing support.
We understand just how much support is needed to get a home care business off the ground. Why? Because not only have we helped launch dozens of successful agencies, but we've walked that very path ourselves. We know what it’s like to feel alone in business, which is exactly why we’ve built an ongoing support programme to make sure no one ever has to feel the way we once did.
And the results speak for themselves – named a finalist in the BFA Franchisor of the Year (Emerging), a clear sign that our support systems and programmes are among the very best in franchising.
Market penetration strategy.
What if someone could tell you exactly where your clients are – right down to the postcode? We can. You'll know where your over-65s live, where the affluence sits, and how best to reach them.
With cutting-edge software and dozens of proven marketing methods, you'll have everything you need to target your local area – even down to individual houses. Your Strategic Growth Specialist will work closely with you to build and deliver a focused, effective strategy that gets results.
Every territory is unique, so we’ll work closely with you to understand what truly works in your local area and tailor your strategy for maximum impact.
Recruiting the right talent.
Recruiting and keeping the right team is one of the biggest challenges in care – but we’ve got a strong track record of helping partners get it right. We’ve got tried-and-tested ways to recruit across all the main platforms, and Head Office funds a huge chunk of it. For example, we cover a £10,000 branding package to help you look the part and attract the right people locally.
Our in-house team have worked with these platforms for years and know exactly how to get the best out of them. And when it comes to keeping great staff, our Culture Director is on hand to help you build a strong, positive team culture that people want to be part of.
Shoulder to shoulder.
It’s impossible to list every bit of support we offer – there’s just too much of it. What we do know is this: the better the support, the better the results. That’s why we put so much into helping our franchise partners succeed.
Franchising, at its best, is a two-way relationship. When your business thrives, so does ours. We’re not only commercially invested in your success, but emotionally too – this is a family legacy, and we take it personally. That’s why we work shoulder to shoulder with you, every step of the way.
