The Benefits of a Home Care Franchise

Introduction

It is estimated that 75% of people will eventually develop a need for social care and as the average life expectancy and age population increases year after year, care is more in demand.

The pandemic also emphasized the importance of key workers leading to homecare becoming an increasingly prominent career choice for job seekers.

Starting a Home Care business (or joining a franchise) offers real benefit to the lives of clients you support, as well as providing a unique, rewarding and potentially profitable business for you.

Why Become a Franchisee Rather Than Starting From Scratch?

The advantage of joining a franchise over building a home care business from the ground up (without any promise of success), is that you would be starting within an already existing well-established business with on-going support to help grow your business.

If you would like to know more information on this specific subject, check out our previous article post: Starting a Home Care Business - Franchise or Go it Alone?

The advantages don’t stop there! Read on to see our list of benefits that starting a franchise business with CareYourWay offers, and why to invest in 2022!

A Background in Care is Not Required

While it is true that previous experience in care would be beneficial when starting a home care business, it's not essential to qualify as a franchisee. You will however need to know how to manage a business.

Within the franchise model, you will appoint a home care manager who will see to the everyday delivery of outstanding care, meaning we can extend our franchise opportunities to individuals from a variety of sectors, such as IT, leisure, tourism, marketing, and banking.

Without the structure and support of a franchise model, it will no doubt be difficult to navigate your way through this while providing the quality care that's demanded of a home care company.

Work within a Franchise with Industry Recognition

Here at CareYourWay, we have been rated as the top 2% of care providers and boast a fantastic reputation with local authorities such as the Devon County Council.

We were also delighted to be recognised by CorporateLiveWire and became the winners of the Innovation & Excellence Awards 2020 for bringing innovation to the forefront of care to enhance our client’s service.

We are CQC (Care Quality Commission) registered which means we can operate as a fully accredited care company. In our last inspection we were graded ‘outstanding’ which is the highest possible grading for a care company.

We have also won a dozen awards that recognise our excellence in care, such as Best Live In Care for three years running, Homecare Provider of the Year, Domiciliary Providers of the Year, and many more.

By joining us, you'll have the ability to hit the ground running in your own area, supported by the experience we've built over the many years CareYourWay has been established.

Business Plans & Financing Support

Having been a successful business for a number of years, we have been able to establish a secure connection with recognised high street banks who have a strong understanding of the franchise sector.

Banks will look to fund generously on this proven business model, contributing substantially towards the total investment required for new franchisees and offering a fantastic opportunity for individuals looking to create a thriving business in their local area.

We also offer assistance with producing a business plan and if required raising finance.

The Opportunity to Help People

If you do decide to invest with CareYourWay, you will be supporting a local community and clients daily, even from a managerial position you will be a part of the improvement to their well-being.

The job satisfaction obtained from providing exceptional home care is truly beyond measure.

The Brand, Branded Materials & Website

As a franchisor with CareYourWay, you will have full rights to use the CareYourWay brand within your franchise area, which will help you attract clients in your territory through our strong reputation. Our brand is recognisable, distinctive and represents all we stand for! 

We provide marketing materials for you to use such as posters, banners, leaflets and business cards, helping to generate brand awareness in your territory.

You will also be given full access to the CareYourWay website which is the ’shop window’ of our business. Our franchisees are able to utilise the website to promote and expand the services in their territory which is exclusive to you with clients in that area.

On-going support and guidance

CareYourWay provides an ongoing programme of training and promotion ideas to help you develop and grow the business.

Help and advice is guaranteed with your initial setup as well as assistance with recruiting qualified staff. From induction training to in-depth strategy guidance, head office will continuously extend its support to you, and we offer expert support Including finance, marketing, human resources and operations.

Our individual departments have created specific, tailored, and expert strategies that will fill any knowledge gaps you may have. Through interactive, engaging, and inclusive training, you will soon be able to thrive within your role as a new home care business owner.

Each of our departments will offer its advice and review key performance indicators when requested to ensure that your business is on track for success. We will always have someone to discuss any questions or queries.

How Can I Learn More?

You can learn more about the CareYourWay Franchise by getting in touch with us for a short initial chat. Our helpful teams are here to support your with any queries.