Driving excellence in care: CareYourWay leads the conversation at North West Care Roadshow.

CareYourWay CEO champions values-driven leadership, workforce culture, and innovation to elevate dementia care - empowering and inspiring sector professionals across the UK.
14 May, 2025 CareYourWay 4 min read (569 words)

Spotlight on Person-Centred Practice

On Tuesday 13th May 2025, CareYourWay took centre stage at the North West Care Roadshow in Liverpool, leading a powerful panel discussion on person-centred care and best practice within the care sector. Held at the iconic Aintree Racecourse, the session was chaired by CareYourWay CEO Sarah Sabater and brought together leaders from across the sector to share real-world insights, business strategies, and leadership approaches that prioritise both individual wellbeing and team performance.

Joining Sarah on the panel were CareYourWay COO Jonathan Sabater, Becky Roberts (Director & Registered Manager, CareYourWay Chester), Sarah Jennings (Majesticare), and Tim Howell (Home Instead). Together, they explored the practical, cultural, and emotional frameworks that drive high-quality dementia care — underpinned by strong leadership and values-based operations.

Building the Foundations for Outstanding Care

In a session that drew a full room of professionals from across the region, the panel addressed a core question: how can care providers embed person-centred approaches into the culture of their organisations in ways that improve not only client outcomes, but business performance and team satisfaction?

The answer, echoed across the panel, lay in culture — one built on empathy, accountability, and clear leadership. Sarah emphasised the importance of emotionally intelligent leadership that empowers care teams to act with confidence and compassion, while Jonathan and Tim shared moving reflections on how their personal experiences have influenced professional decision-making, underlining the importance of authenticity in leadership.

For Becky Roberts, her contribution reinforced how local leadership and franchisee autonomy — when backed by the right support — can drive excellence and consistency across a national brand.

Strategy and Innovation in Person-Centred Care

While the session remained rooted in person-first values, the discussion also tackled strategy and innovation. From investing in continuous professional development to adopting technology that supports care planning and communication, the panel offered tangible approaches for operational leaders seeking to evolve their services.

Sarah shared:

“Chairing this panel was not only a privilege, but a strategic opportunity to spotlight the role of values-led leadership in transforming care. Our responsibility as leaders is to build environments where people thrive — clients, carers, and business partners alike. The real impact starts with how we lead.”

A Moment of Pride for the CareYourWay Network

The roadshow highlighted the growing influence of CareYourWay’s leadership voice within the sector — a brand not only committed to care delivery, but to helping others grow through collaboration, innovation, and values alignment. Sarah, Jonathan, and Becky’s presence on the panel showcased the franchise's people-first culture, commercial expertise, and its role in shaping the future of care delivery in the UK.

As the care sector continues to evolve, CareYourWay remains committed to championing operational excellence, ethical leadership, and franchise partner success. From boardroom to care setting, the message is clear: person-centred thinking drives high-performing, future-focused businesses.

For aspiring franchise partners and care professionals seeking to build a business grounded in both commercial success and meaningful impact, CareYourWay offers a model that’s proven, people-led, and values-driven. New franchisees join a network defined by ethical leadership, operational excellence, and a shared commitment to transforming care — with the guidance, tools, and strategic support to grow confidently in today’s evolving care landscape.

This article was last updated on July 21st 2025 by CareYourWay