Combating Loneliness in Older Adults in Norwich – Loneliness Awareness Week

Loneliness Awareness Week (15–21 June), led by the Marmalade Trust, is a national campaign that encourages people to start conversations, build connections, and promote a greater understanding of loneliness. This year's theme is "Giving Loneliness a Voice”, which encourages people to express what loneliness feels like to them.

As a home care provider in Norwich, we understand how important meaningful social connections are. We are committed to helping older adults remain connected, supported, and engaged within their communities.

Understanding Loneliness

Loneliness is a natural human emotion that most people experience at some point in their lives. While being alone does not necessarily mean feeling lonely, loneliness can occur when a person's social relationships do not meet their emotional or social needs.

Research suggests that loneliness can affect anyone, but older adults may be particularly vulnerable due to factors such as retirement, bereavement, reduced mobility, or health conditions.

Long-Term Effects of Loneliness 

Loneliness is not only an emotional challenge - it can also have a significant impact on physical and mental wellbeing.

Studies have linked prolonged loneliness to:

• Increased risk of cardiovascular disease
• Depression and anxiety
• Poor sleep quality
• Reduced overall wellbeing
• Greater risk of cognitive decline and dementia

Because of these effects, loneliness should be recognised as an important health and wellbeing issue. If you are concerned about loneliness affecting yourself or a loved one, speaking with a GP or healthcare professional can be an important first step.

Combatting Loneliness in Norwich

Lunch Club - The Coach and Horses Pub

Enjoy a pub lunch, quiz and conversation hosted every month by Age UK Norwich for those aged 50+. Hosted at Coach and Horses pub on the last Wednesday of every month (12pm to 3pm).

Walk in the Park - Eaton Park Community Centre

Held by Age UK in Eaton Park Community Centre, this social walking group welcomes people living with dementia, as well as friends, family members, carers, and anyone looking to make new connections. They meet every second Wednesday, April to November at 1.30pm.

Classic Films - Eaton Park Community Centre

At Eaton Park Community Centre, Age UK regularly shows classic films on the second Wednesday of every month (2pm).

Chatty Cafe - Harford Community Centre

Run by ASDA community champions Hannah and Lee, this sociable get together offers tea, coffee, cake and games. Held at Harford Community Centre on the 1st Tuesday of the month (10am to 12pm).

Making it Easier to Take Part

The Connections Map on Loneliness Awareness Week’s website makes it easy to find events that are happening near to you. These meet-ups can help build new connections and tackle the loneliness that older adults often start to feel.

How CareYourWay Norwich Supports with Loneliness

At CareYourWay Norwich, we believe that care is about more than practical support. Building trusted relationships and encouraging social connection are an important part of maintaining independence and quality of life.

Our care team provides companionship care alongside personalised care, helping clients stay connected to their interests, communities, and the people who matter most to them.

If you would like to learn more about our domiciliary care services, please get in touch with our friendly team.